According to their website, Matchpool is “a decentralized matchmaking protocol which uses group dynamics to help participants match with each other”. The idea is that anyone can create and cultivate their own matchmaking community and make money doing so. Picture Meetup with a romantic angle and mix in a sharing economy. The online dating space is a billion dollar industry and Matchpool would be the first to be built on the blockchain.
Community building is emerging as a fantastic use case for blockchain technology. Contrary to centralized systems that provide the platform and extract value created from the users of the platform, the blockchain enables decentralized systems where participants in the network create value and also receive value in return. This is the sharing economy in its most basic form and it encourages voluntary, reputation driven communities and group participation.
Matchpool is still in development and they plan on doing a crowdsale in March. Check out their whitepaper here for more details.